Reach Local

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InFaith's field staff has been reaching local for years, using the gifts and abilities God has given us to reach people in our local communities by responding to the needs we see around us. Young or old, rich or poor; lonely, lost or powerless - no matter who you are, you can reach local in your community!


So What's Up With the Kite?

You may have wondered if you’ve seen any of our videos, print materials, or ads lately what’s up with the purple kite imagery. We chose the kite as a metaphor for our Reach Local idea because we feel it expresses what we do as carriers of Jesus to local communities all across our nation.

So what does it mean?

First: The kite symbolizes Christ: “when I am lifted up from the earth, [I] will draw all people to myself” (John 12:32 ESV). Our field staff are lifting up the name of Jesus and sharing him all over their local communities. Also, the purple color of the kite, besides being connected to our InFaith logo’s eggplant color, is found in scripture to represent royalty and kingship.

Second: We feel the kite is a very local symbol. The fact that a kite is tethered to a specific set of hands and can be flown in locations across the country is a great metaphor for how our missionaries serve – rooted and grounded in their local communities.

Third: Kites are carried and are given the ability to fly by the wind. We are seeing a wind of the Spirit carrying our people all over our nation. Like never before, we are seeing people applying to serve in their local communities. The wind of the Spirit is empowering our people to serve!

Fourth: We love how the featured video invitation shows a little boy who finds his kite and decides to fly it. As a result, more and more people see the kite and begin to fly a kite themselves. This idea then connects to our “real community” video stories that feature actual InFaith field staff and share how their “kite” is touching their local community every day!

Needless to say, we’re excited about the parable we’ve been able to share visually about the kite and the ways it changes our nation for Jesus!